Our Vision
" To become one of the best and largest services Fintech company in India by addressing the diversified services requirements of the young aspiring Indians "
Our Services
About Us

Rural Paisa™ is an initiative By Certified Fintech Company enabling Digital Banking Services & Utility Platform registered as RURAL UTILITY under Startup India program by the Government of India. It was set up in Feb 2020 by a team of professionals with experience in Digital Banking & Payments industry. The team works on deep insights and understanding of payment and transaction technology space.. We provide All Kind of Utility & Digital Banking solutions for our clients . Our goal is to successfully implement and execute customized face-to-face marketing, Banking and sales solutions through a dynamic digital platform independent sales network, creating opportunities for businesses everywhere to thrive and reach their goals.
We operate on a B2B model, where we partner with neighborhood retail stores who can offer Assisted Digital Financial Services like Aadhaar ATM, SMS Payment, Travel, Utility Payment, Prepaid Cards, Mutual Funds & Insurance, Money Transfer, Hyperlocal Services and payment services like Bharat QR and UPI using the Rural pay App. Our innovative solutions are modeled to make the financial transactions seamless, quick, easy and strives to empower our retailer partners. We have the aim to achieve our goal with integrity. We have a dedicated team, who serve the best service in all aspects.
Four pillars of our organization Trust, Accountability, Integrity & Fairness .
To provide quality services and products to the public through effective intervention in the market.
Help clients create meaningful relationships with their audience and build better brands through connected digital experiences

Our Benifits
  • Online Digital Banking
  • User Friendly Interface
  • For All Platforms
  • 24x7 Support
  • Fast Response

Aadhaar enabled payment system also known as APES is an initiative by the NPCI (National Payments Corporation of India) which is empowering a bank user to complete financial transaction without any debit card/credit card or cheque book you can complete your transaction by using your aadhaar card(registered with your bank account) and biometric authentication only. ... You do not to sign any withdrawal form or any debit card This system is rapid and secure. No one can copy your finger print.Withdraw cash from account of any bank without visiting bank or ATM.Technology driven; Aadhaar enable; fraud-proof.
Money Transfer-Domestic Money Transfer service, retailers can help customers to instantly transfer their money to any bank account in the country, anywhere and anytime, even on bank holidays. The money can be transferred to any Bank Account 24x7 by customers who do not have a Bank Account of their own. ... Benefits to Retailer: Simple to start and operate with small initial investment Attractive commission Rotate money frequently Easy to use mobile application. Benefits to customers: Instantly transfer cash in hand to account of your family members across India Safe and secure No need to deposit money in bank account before transfer
The Bharat Bill Payments system is a Reserve Bank of India (RBI) conceptualized system driven by National Payments Corporation of India (NPCI). It is a one-stop payment platform for all bills providing an interoperable and accessible “Anytime Anywhere” bill payment service to all customers across India with certainty, reliability and safety of transactions. ... Using Bharat Bill Pay, our agents can help customers pay all their bills in one place including Electricity, Water, Gas, DTH, Fastag, Broadband, and Mobile. Very soon customers will also be able to recharge and top up their entertainment apps such as Hotstar, Amazon Prime, Sony Liv, ZEE5, etc.
Through various tie-ups with hotels & travel agencies, we have access to hotel room inventory catering to every budget & star category. Our agents can book hotel rooms instantly at discounted tariffs.
We  are dedicated to help people in applying for New PAN cards, Applying for Duplicate PAN, Making corrections in PAN information and so on. Our strong and secure network provides seamless service, making the whole process quick and hassle-free for our customers.
Cash Management System- Our retailer outlets are also the touch points for collection of EMIs for many NBFCs across India. The process is initiated with customer providing valid details of his/her Loan/EMI Id like Loan No., Allotment Id, etc. on the basis of which transaction is done. Once the transaction is complete the customer receives confirmation on his/her mobile number.
We, at Rural paisa, aspire to empower 5000 stores across Tier I, II and rural towns in India. Using the power of Aadhaar & Mobility, we are motivated to transform the retail stores into Fintech Marts. The stores will serve as a catalyst to Digitize Cash for the mass market customer to benefit from FinTech services which were earlier available only to customers who had digital money.
Our Mission
Fulfillment of services in several well defined product.
With help of a robust and proven Hermes technology platform that’s easy to use.
Backed by willing retailers who are trained regularly
Tie ups with service providers after stringent quality checks to ensure best level of service.
Tie ups with service providers after stringent quality checks to ensure best level of service.
Fulfillment of services in several well defined product.